The original zero-sugar Pepsi is gone. The drink won't disappear—it's got a new, better flavor.
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In a recent news release, PepsiCo revealed that its Pepsi Zero Sugar recipe has been improved with a "new sweetener system" for a "more refreshing and bolder taste profile".
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Food Dive reports that the latest Pepsi has the same caffeine as regular Pepsi and no ginseng. The recipe adjustment comes as consumers try to cut sugar
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Pepsi said consumer preference testing indicated the new Pepsi Zero Sugar "outpaces the old formula across the board." The soda giant said
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consumers stated the new soft drink is more refreshing, flavorful, smooth, and has a "real cola taste."
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In the news release, Pepsi's chief marketing officer, Todd Kaplan, said, "Our R&D team leveraged the best new beverage technology to
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upgrade our Pepsi Zero Sugar product to give fans the best tasting cola in the zero-sugar category." "The product is truly a breakthrough as it is the best zero sugar
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CNN found Pepsi Zero Sugar to be inferior to Coke Zero Sugar. Pepsi's zero-sugar drink made up less than 1% of soda sales, while Coke's made up roughly 4%.
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Pepsi will run multiple ads to promote its new release, including national TV spots during the NFL playoffs and a new Super Bowl campaign
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Besides the revamped Pepsi Zero Sugar, the corporation has several new drinks. Last Monday, Pepsi launched Starry, a lemon-lime beverage
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